Formidable Woman® Beauty Coach Certification
Become a certified beauty coach with Formidable Woman® Beauty and transform their lives through the art of beauty, confidence and personal transformation.
Empower.
Inspire.
Lead.
Why Become a Formidable Woman® Beauty Coach?
The Formidable Woman® Beauty Coach Certification is more than a training program - it's a transformation. This certification is for visionary individuals ready to combine beauty expertise with personal empowerment to inspire others. As a certified beauty coach, you'll guide clients to embrace their full potential, helping them build beauty routines that reinforce their confidence, self-love and leadership.
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Empowerment Through Beauty: Help clients enhance not just their appearance, but their mindset, boosting confidence with every step of their beauty routine.
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Proven Framework: Our curriculum combines coaching methodologies with the latest in beauty, skincare and self-confidence strategies.
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A Unique, Signature Approach: Stand out with a proprietary beauty and coaching system designed for the modern woman (and man!) who leads with confidence.
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Inclusive, Bold Community: Join a network of other ambitious beauty coaches, receive ongoing mentorship and enjoy exclusive access to industry-resources.
Mindset & Confidence Strategies
Master the art of building mental strength and personal empowerment alongside physical beauty transformations.
Signature Beauty Techniques
Learn signature beauty techniques (makeup, skincare and self-care) that are designed to help your clients radiate confidence.
Client Care & Customization
Know how to assess your clients' needs and customize beauty routines, products and services to fit their unique goals.
Business of Beauty Coaching
Learn the business strategies for becoming a successful beauty coach, including marketing, client acquisition and brand development.
Certification Program Includes:
Inside the Curriculum:
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Comprehensive Training Modules: Online courses that cover beauty, coaching, self-care and business strategy.
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Exclusive Tools: Access to Formidable Woman® Beauty's exclusive beauty kits, journals and confidence tools to incorporate into your coaching practice.
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Ongoing Support: Membership and community access from Dr. Shekina Farr and other certified beauty coaches.
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Certification Badge: Upon completion, receive your official Formidable Woman® Beauty Coach Certification and badge to proudly display on your website and marketing materials.
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The Mirror Method™ - healing image and identity from the inside out.
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Signature Style Mapping™ - helping clients align wardrobe, voice posture and purpose.
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Vitality-to-Visibility Framework™ - integrating wellness with radiant presence.
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Beauty Presence Audit™ - guiding confident expression through behavior and image.
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Formidable Woman® Beauty Rituals™ - sovereign self-care routines that anchor confidence daily.
Who Is This For?
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ASPIRING BEAUTY COACHES
who want to merge beauty expertise with empowering others.
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BEAUTY PROFESSIONALS
looking to add coaching to their services.
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ENTREPRENEURS
passionate about helping clients build their confidence and self-love through beauty.
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CONSULTING OR ANYONE
eager to join a thriving, inclusive coaching community and make a lasting impact.
How to Get Started
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Sign Up: Click below wo enroll in the Formidable Woman® Beauty Coach Certification Program.
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Complete Training: Access our engaging self-paced course modules.
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Get Certified: Upon completion, receive your Formidable Woman® Beauty Coach Certification and join the exclusive community of certified coaches.
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Start Coaching: Use the tools, resources and expertise you've gained to begin transforming lives.
I'M AN ORIGINAL CATCHPHRASE
FREQUENTLY ASKED QUESTIONS
Q: How long is the certification process?
The certification program is self-paced, but typically takes 3 weeks to complete.
Q: What kind of support will I receive during the program?
You will have access to our community, mentorship from Dr. Shekina Farr and monthly group coaching calls.
Q: Can I coach clients immediately after certification?
Yes! Upon certification, you'll be fully equipped to begin offering your coaching services and building your beauty business.
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A 13-YEAR LEGACY IN BEAUTY TRANSFORMATION
In this throwback clip, Dr. Shekina Farr helps her client - a successful business owner- shift her look and self-image after years of being known as 'The Paper Tiger Lady.' A reminder that true beauty confidence transcends trends.
Founder Highlight:
A Legacy of Transformation
In this archival clip from 13 years ago, Dr. Shekina Farr works one-on-one with a client ready to reclaim her identity through beauty. Known in her industry as “The Paper Tiger Lady” for her work in environmental consulting, this client partnered with Dr. Shekina for a complete confidence shift — not just in style, but in spirit.
This moment captures the heart of what Formidable Woman® Beauty Coaching represents: the courage to evolve, the power of presentation, and the deeply personal journey to becoming the woman you’ve always envisioned.
Dr. Farr’s background as a Certified Image Consultant, Certified Life Coach, professional makeup artist, wardrobe curator, and brand strategist spans decades — from bridal clients to corporate trailblazers. Her journey also includes previously owning a brick-and-mortar style and brand agency in Atlanta and a clothing line, where she helped professionals show up with confidence and presence in every arena.
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Dr. Shekina Farr’s journey as a beauty and confidence expert has earned her accolades as one of Carolina Style Magazine’s 25 Most Stylish and recognition by Procter & Gamble’s “My Black Is Beautiful” campaign. Her fashion line, SoKINA, was featured at the Carolina Music Awards, showcasing her commitment to empowering women to show up confidently in every arena. Her expertise even attracted the attention of major media platforms, including interviews for Bravo’s Real Housewives of Atlanta and a style pilot produced by Steve Harvey.
Want to see more of Dr. Farr’s journey and style evolution? Click below to discover how her expertise empowers women to step into their brilliance.
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